Be a Consultant...Not just a Salesperson

By Nelson Zide. When I say to agent audiences at my speaking engagements, "Be a consultant, not just a salesperson," I usually get puzzled and questioning looks. "But Nelson," someone will say, "I've taken a lot of courses and gotten a lot of training in how to succeed in his business. And I'm doing OK." That's true. They've leaned very well the nuts and bolts of how to list and sell. It's at the center of what we all do. And there's nothing wrong with being a salesperson. I've been one all my life.

"Nelson Zide is one of the brilliant minds of the real estate industry. I found this book not only innovative in its approach and content, but practical enough to help any realtor take the information and vastly increase their productivity. I strongly encourage all of my friends in real estate to make this book a part of their professional library." - Joe Meyer, GRI, Joe Meyer Presentations, Inc.